Project Summary
- Client
- PT. Superkey Indonesia
- Period
- June 2024
- Project Type
- B2B company profile website
- Languages
- Indonesian and English
- Key Features
- Achievements page, team profiles, project portfolio, business contact form
- Status
- Live and handed over to the client
Discussion
The outcome of my discussion with PT. Superkey Indonesia: what the problems were, and what solutions I proposed.
Client Problems
Decision makers found no proof of credibility
B2B prospects always check a company background before a meeting. Without an official website, the sales team had no convincing material to send to decision makers.
Achievements and portfolio scattered everywhere
Company milestones, client lists, and project documentation lived only in internal files and slide decks. There was no single place presenting them all professionally.
Team profiles invisible to the public
Prospects want to know the people behind a company before trusting it. Without a team page, the company looked anonymous and struggled to build early rapport.
Proposed Solutions
Page structure that answers decision maker doubts
The page flow follows how decision makers evaluate a vendor: who the company is, what it has achieved, who the team is, then how to get in touch. Every page has one clear purpose.
Scannable achievements and portfolio pages
Company milestones, achievement figures, and project documentation arranged visually and concisely. Prospects grasp company credibility in a single scroll.
Team profiles with photos and roles
Each key team member presented with photo, name, and responsibility. A once-anonymous company now has faces that can be trusted.
English version for corporate needs
All content available in Indonesian and English with a language switcher, since B2B proposal documents are often read in English.
Website Specifications
This website's technical details.
95+
PageSpeed Score
Average speed score across mobile and desktop.
2
Live Languages
Every page fully available in Indonesian and English.
2.5M
Project Cost
Total investment for this project, including revisions and warranty.
3 weeks
Build Time
From kickoff to handover, on schedule.
"The website really helps our sales team. Prospects who were hesitant became more confident after seeing our achievements and team pages."
Conclusion
The PT. Superkey Indonesia website project was completed and went live in June 2024. The website now serves as the sales team backup weapon: whenever a prospect needs convincing, one website link summarizing the achievements, team, and company portfolio is enough.
The main lesson: for B2B businesses, a website is not a display window but a closing tool. Its job is not attracting thousands of visitors, but making the handful of visiting decision makers say yes.
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